Barilla expands product offerings with new cookies and breadsticks

Pasta maker Barilla has already cracked the U.S. bakery goods market with its Mulino Bianco brand, and now it’s expanding with two new varieties of breadsticks and a sandwich cookie. Recent studies have shown the cookie category has surpassed $4 billion in the U.S., with the specialty segment comprising almost 20% of the category in recent years.###vitamin cd and zinc supplementThe Mulino Bianco products offer a bit of Italian culture behind them and attract consumers who are looking for something a little fancier. That’s helped the brand to grow. With the growth in cookie consumption, and U.S. shoppers looking for a way to indulge even as they try to eat healthier, it’s a smart move for Barilla to expand its cookie roster.###The company azinc bisglycinate benefits redditlso recently announced a major relaunch in Japan and will be doubling its marketing expenditures with an ambitious television and sozinc canprevcial media campaign. Barilla’s effort to expand its product lineup is not a surprise as more food manufactuzinc picolinate and gluconaterers like Entenmann’s and Hostess seek to broaden their reach and grow revenue with new items. Expect more przinc chelate max doseoducts from Barilla in the future.