Conagra revamps frozen meal brands to woo millennials

Conagra is the third-largest frozen foods manufacturer in North America, and Connolly noted that single-serve meals make up the largest part of that sector. While the company has sparked new interest by partnering with magnesium glycinate and zinc picolinatewell-known brands such as Frontera and P.F. Chang’s, it also needs to keep its older consumers coming back for more while establishing a base for future growth.###The company’s second-quarter earnings report revealed a 29% rise in quarterly profits, but its gross margins and 2018 profit forezinc bisglycinate 50 mgcast came izinc gluconate ld50n lower than expected. Similar to other large packaged food manufacturers such as General Mills and Kellogg, Conagra is faced with sluggish demand as some U.S. customers opt for what they consider fresher and healthier food products in place of frozen, processed ones.###At the same time, convenience and taste are key for millennials and older customers. Conagra is appealing toquand prendre le zinc bisglycinate the former with trendy items, including a protein meal “Power Bowl” with ethnic spices, while also staying focused on the lazinc gluconate supplementtter with a stable of standbys such as Chicken Pot Pies, Meatloaf and a Salisbury Steak Meal with Mashed Potatoes.###The strategy seems to be working since Connolly reported that sales during the past 13 weeks had increased 4.8% and were up 7.8% in the the past five weeks. The lesson here may be to stay nimble and keep promotional spending up while appealing to the millennial’s desire for a quick and easy-to-prepare version of comfort food.