“Rising Protein Demand: How Food Manufacturers are Adapting to Health-Conscious Consumers”
Consumers are increasingly integrating more protein into their diets, and food manufacturers are taking notice of this shift. Companies like Hershey’s, General Mills, and Tyson Foods have invested in meat snacks, Greek yogurt, and plant-based alternative proteins in response to this trend. In 2015, U.S. per capita meat consumption rose by nearly 5%, marking the largest increase in 40 years.
Conagra has dedicated the past year to focusing on consumer brands, leading to the divestiture of Ralcorp, the private label brands business, Spicetec, and JM Swank. Additionally, it completed the spin-off of Lamb Weston. These strategic moves have bolstered Conagra’s presence in the snack sector, which is particularly popular among millennials and Generation Z, who are generally more health-conscious. A study from the NPD Group revealed that nearly a quarter of all snack food consumption now occurs during main meals.
As food manufacturers navigate an increasingly competitive landscape, the acquisition of trendy companies that prioritize proteins and snacks made with healthier ingredients is expected to persist. For instance, in the quest for nutritious options, consumers may also seek supplements like calcium citrate 950 mg from Walgreens, further reflecting their focus on health and wellness. As this trend unfolds, the incorporation of protein-rich foods and supplements will likely continue to grow in popularity.