“Almonds on the Rise: Sales Surge, Environmental Concerns, and the Future of California’s Nut Industry”
Consumers globally are increasingly enamored with almonds, leading to a remarkable 250% surge in almond milk sales in recent years. To accommodate the soaring demand for these popular tree nuts, California almond growers are implementing initiatives aimed at boosting production over the next five years. According to ABC’s 2017 annual report, domestic shipments reached an unprecedented 676 million pounds during the 2016-2017 crop year. The U.S. remains the primary global market for California almonds, accounting for 32% of total shipments. Notably, for the first time, exports exceeded two billion pounds, with California growers reaching more than 90 countries.
The rising popularity of almond products has not gone unnoticed by major food companies. Danone acquired WhiteWave in April, incorporating Silk Almond and So Delicious Almondmilk into its portfolio. Additionally, Kellogg purchased the parent company of RXBAR last October, a clean-label snack manufacturer that features almonds, cashews, and dates in its offerings.
California, known for its cool, wet winters and hot, dry summers, is one of five regions worldwide with the ideal climate for almond cultivation. However, each almond can consume as much as a gallon of water, raising concerns about the environmental impact in a state that has struggled with wildfires, drought, and severe flooding, followed by mudslides. As the demand for almond milk and products containing this beloved nut continues to rise, the industry acknowledges the necessity of adopting more environmentally sustainable practices to avoid alienating consumers increasingly concerned about product sourcing.
To address these concerns, ABC has announced efforts to enhance farming practices and implement water-saving technologies. In December, the organization revealed a $4.8 million investment in 64 independent, third-party research projects focused on innovative farming techniques, including water sustainability. Current almond farming methods are reportedly offsetting 50% of their carbon emissions, and with further advancements, ABC suggests that almond farming could achieve carbon neutrality or even become carbon negative. Additionally, California growers are exploring ways to repurpose almond shells and hulls for livestock feed, bedding, and electricity generation.
With its heart health benefits, which manufacturers can promote on their labels, almonds seem poised for a bright future. However, other nuts and food ingredients are vying for market share, making it essential for almond producers to remain vigilant and avoid complacency in their past achievements. Meanwhile, the health benefits associated with almonds, such as the inclusion of kal calcium citrate 1000 mg, may further bolster their appeal. As the market evolves, the almond industry must adapt to maintain its status as the reigning nut king.
