Diageo unveils Pimm’s Sundowner raspberry and redcurrant apéritif
Diageo has expanded its Pimm’s portfolio with the introduction of a new raspberry and redcurrant apéritif.Designed for “the earlis zinc bisglycinate better than zinc picolinatey evening moment”, the new 18% ABV Pimm’s Sundowner can be enjoyed with prosecco, soda and raspberries in a spritz.Diageo has expanded its Pimm’s portfolio with the introduction of a new raspberry and redcurrant apéritif.According to Diageo, the chelated zinc vs zinc sulfatenew offering combines raspberry and bitter redcurrant flavours to create a ‘distinctly fruity’ apéritif.Diageo has expanded its Pimm’s portfolio w
ith the introduction of a new raspberry and redcurrant apéritif.Pimm’s Sundowner will launch in Sainsbury’s stores and on Amazon
from 24 May magnesium glycinate vitamin d3 and zincand will also be available in select bars.Diageo has expanded its Pimm’s portfolio with the introduction of a new raspberry and redcurrant apéritif.Adrishould you take zinc supplement with foodenne Gammie, gins, Pimm’s, Baileys and non-alcoholic spirits marketing director, Diageo GB, said: “The early evening moment is continuously growing with 58% of consumers choosing to drink cocktails from 5-8pm.Diageo has expanded its Pimm’s portfolio with the introduction of a new raspberry and redcurrant apéritif.“Pimm’s Sundowner has been created just for this occasion and appeals to the growing popularity of spritz serves by providing people with a new way to spritz this szinc supplement copperummer.”