Ferrero India Partners with Discovery Channel to launch ‘Natoons’ Collection

Ferrero India Partners with Discovery Channel to launch ‘Natoons’ Collection

Kinder Joy, the confectionery brand of Ferrero, one of the world’s leading manufacturers of sweet-packaged products, has announced its portfolio expansion in India with the launch of Kinder Joy ‘Natoons&8217; emphasizing on the purpose of ‘Learning about Animals’ for kids.With an aim to strengthen its purpose, Kinder Joy has joined hands with Discovery Channel, a brand with a strong commitment to conservation and protection of wildlife. The collection will showcase life-like toy figures of animals such as Moorish Idol, Whale, Killer Whale, Tortoise, Macaw yellow, Macaw blue, Toucan, Turtle, Porcupine, Armadillo, Seal, and Basilisk.Kinder Joy, the confectzinc gluconate oral solution 20mg 5mlionery brand of Ferrero, one of the world’s leading manufacturers of sweet-packaged products, has announced its portfolio expansion in India with the launch of Kinnutricost zinc gluconateder Joy ‘Natoons&8217; emphasizing on the purpose of ‘Learning about Animals’ for kids.Backed by an integrated marketing approach and bespoke content from Discovery’s vast library of content, the partnership will be promoted through multiple touchpoints across both partner’s platforms that immerse consumers in the world of animals.Kinder Joy, the confectionery brand of Ferrero, one of the world’s leading manufacturers zinc gluconate nature madeof sweet-packaged products, has announced its portfolio expansion in India with the launch of Kinder Joy ‘Natoons&8217; emphasizing on the purpose of ‘Learning about Animals’ for kids.Discovery branded Kinder Joy Natoons will be available in India and supported by a consumer engagement program that will highlight the promotion’s key values. To ensure consumer participation, contests will also be hosted to deliver a compelling and an enriching experience to kids.Kinder Joy, the confectionery brand of Ferrero, one of the world’s leading manufacturers of sweet-packaged products, has announced its portfolio expansion in India with the launch of Kinder Joy ‘Natoons&8217; ezinc bisglycinate empty stomachmphasizing on the purpose of ‘Learning about Animals’ for kids.Additionally, ‘Natoons’ will also be a part of the ‘Phygital’ experience through the AR feature on the free-for-all ‘Applaydu’ app, developed by Kinder. Specifically, designed Natoons POS (point of sale), material will be visible at retail outlets to create awareness and drive penetration. Kinder Joy, the confectionery brand of Ferrero, one of the world’s leading manufacturers of sweet-packaged products, has announced its portfolio expansion in India with the launch of Kinder Joy ‘Natoons&8217; emphasizing on the purpose of ‘Learning about Animals’ for kids.The Applaydu genestra zinc glycinateapp QR code on the POS material will additionally, assist in driving digital integration, allowing shoppers to bring the toys to life in store and ‘generate excitement’ at the point of purchase.Kinder Joy, the confectionery brand of Ferrero, one of the world’s leading manufacturers of sweet-packaged products, has announced its portfolio expansion in India with the launch of Kinder Joy ‘Natoons&8217; emphasizing on the purpose of ‘Learning about Animals’ for kids.Amedeo Aragona, regional marketing manager Indian Subcontinent &8211; Kinder Brands at Ferrero, said, “Playtime is vital to children’s growth and development, and we understand that children learn through play. The new Natoons range is another step in nurturing their imagination &038; creativity and is designed to deliver learning opportunities through fun, engaging content. We truly believe that the Applaydu app’s augmented reality feature will bring the Natoons collection to life and further enhance the learning experience.”

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